đ§ đ¸ Betterâs HELOC is Beating DebtâWith a Little Help from AI đ¤đĄ
When the home equity market starts flexing, you better believe innovation’s not far behindâand Better Home & Finance is riding that wave with serious swagger.
This week, the AI-native lending wizards at Better dropped some spicy numbers: their home equity line of credit (aka HELOC) has already helped borrowers crush over $193 million in debt. Thatâs not just a statâitâs a movement. Nearly half of all their HELOC users have used the funds to consolidate everything from high-interest credit cards to personal loans. Translation: say buh-bye to revolving debt, and hello to breathing room in the budget.
We’re talking average savings of $1,120 per month. Yep. Thatâs a Netflix subscription, four lattes a week, and probably still enough to start stacking sats on the side. đŞâĄ
Letâs Get TechnicalâBut Keep It Chill đ
Behind the scenes? A blazing-fast, end-to-end mortgage origination platform that runs on AI. Vishal Garg, Betterâs CEO and self-proclaimed tech-first disruptor, says the companyâs secret sauce is this streamlined decision engine. Their âOne Day HELOCâ? It’s exactly what it sounds likeâhome equity decisions, turned around in 24 hours. Blink, and youâve got liquidity.
âOur HELOC borrowers are lowering their required monthly payments by about $1,000 on average; thatâs real relief for household budgets,â said Garg. âPutting cash back into the hands of homeowners has never been better, faster, and easier.â
Debt consolidation, but make it fintech-fabulous. â¨
Rewind the Tape: Why Now?
We know HELOCs were *vibes* pre-2008, but got iced out after the Financial Crisis. Thatâs changing.
âCapital markets have opened up. And weâve kind of run at that,â said Betterâs President and COO Chad Smith. TL;DR: Old school banks sat on this tool for too long, and now agile tech players like Better are seizing the moment.
Now with $80M in monthly originations for HELOCs and home equity loansâup 38% since earlier this yearâthey’re closing in on a $1 billion run rate. Not bad for a comeback product that used to be low-key collecting dust.
The AI x Mortgage Combo Move đťđ¸
đ AI-native? Check.
đ˛ End-to-end digital experience? Yup.
đĄ One-tap home equity access? Letâs goooo.
Letâs be honestâmost legacy mortgage apps feel like a fax machine crawling through molasses. But Betterâs full tech stack keeps things smooth, scalable, and, dare we say, a lilâ bit sexy (for a financial product, anyway đ).
Their platform bridges fintech and real estate in a way thatâs finally reflective of how Gen Z and Millennials want to interact with big money decisions. Fast, efficient, intelligentâand ideally all done from a smartphone between memes and market-checks.
Rate Cuts Incoming? What It Means đĽ
With a potential September Fed rate cut on the horizon (đ), things could get even spicier. Chad Smith broke it down: if the Fed cuts by 25 basis points, HELOC interest gets cheaper, which means more savings for borrowersâon top of what they’re already bankrolling.
And get this: he claims the bond market has already priced in those Fed moves. Thatâs Wall Street code for âexpect this opportunity to keep growing.â
The home equity liquidity faucet? Basically turned ON full blast. And if rate cuts accelerate a refi wave, Betterâwith its tech-in-one-place platformâis ready to scale hard and fast.
The Real Realđ§ đ
Betterâs HELOC success story is more than a fintech glow-up. Itâs a real-life example of tech that *actually* makes things better for people. Affordable capital, smarter debt management, big monthly savingsâitâs no wonder the HELOCâs having a second act. And this time? AIâs in the directorâs chair.
Innovation never sleeps, and Betterâs showing us that when fintech, AI, and real-world money meetâwe all win đ.
So to all my crypto crew, REA-heads, and financial freedom warriors saying âgmâ to liquidity: đ this play. Because when AI makes home equity fast, transparent, and empowering, thatâs more than a winâitâs a whole reset.
Talk soon.
â Anita â¨