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    Saudi Arabia Unveils First Domestic Electric Vehicles through Ceer Joint Venture

    Section editor: ·Low4 articles covering this·4 news sources·Updated 23 days ago·MENA
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    The Exobot sedan and SUV unveiled in Saudi Arabia, representing the country's new automotive venture.

    What happened

    On September 21, 2026, Saudi Arabia unveiled its first domestic automaker, Ceer, along with two electric vehicles, the Exobot sedan and SUV.

    The Context

    • Economic Diversification: This initiative is part of Saudi Vision 2030, aiming to reduce oil dependency by fostering local manufacturing and job creation.
    • Strategic Partnerships: Ceer is a joint venture between the Public Investment Fund (PIF) and Foxconn, leveraging expertise from global automotive leaders like BMW.
    • Market Positioning: The vehicles are designed to compete against Chinese imports, with a focus on premium segments and local cultural elements.

    The Number

    1,111 hp

    — This peak power output from the top-spec Exobot models highlights the ambitious performance goals of Saudi Arabia's automotive sector.

    Takeaway

    As production begins in early 2027, Ceer’s success could signal a new era for the Gulf's automotive industry, influencing regional market dynamics.

    4 Articles
    The Verge — All Posts

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    The Verge

    Saudi Arabia’s new Exobot EVs make the Cybertruck look normal

    Saudi Arabia's startup Ceer has unveiled two striking electric vehicles (EVs) that feature a hyper-angular design, marking a surprising entry into the automotive sector for a nation primarily recognized for its oil production. This launch occurred on...

    Ars Technica — All

    Saudi Arabia wants a car industry, launches Ceer with two EVs

    Saudi Arabia has launched a new car manufacturer named Ceer, a joint venture between the Public Investment Fund (PIF) and Foxconn, introducing two electric vehicles (EVs) to the market. This initiative marks a significant step in the country's ambiti...

    Ars Technica

    Saudi Arabia wants a car industry, launches Ceer with two EVs

    Saudi Arabia has launched a new car manufacturer named Ceer, a joint venture between the Public Investment Fund (PIF) and Foxconn, introducing two electric vehicles (EVs) to the market. This initiative marks a significant step in the country's ambiti...

    Investing.com

    Saudi’s Ceer unveils first EVs in bid to build regional auto powerhouse

    Ceer, a Saudi electric vehicle manufacturer, has unveiled its first electric vehicles (EVs) as part of its strategy to establish a regional automotive powerhouse in Saudi Arabia. This launch marks a significant step in the kingdom's efforts to divers...

    Saudi Gazette

    Crown Prince launches CEER’s first electric vehicles, EXOBOT sedan and SUV

    Crown Prince Mohammed bin Salman launched CEER's first electric vehicles, the EXOBOT sedan and SUV, on Monday in Jeddah. This event marks a significant milestone in Saudi Arabia's ambition to enhance its automotive industry and industrial base, with ...

    Saudi Gazette

    Crown Prince launches CEER’s first electric vehicles, EXOBOT sedan and SUV

    Crown Prince Mohammed bin Salman launched CEER's first electric vehicles, the EXOBOT sedan and SUV, on Monday in Jeddah. This event marks a significant milestone in Saudi Arabia's ambition to enhance its automotive industry and industrial base, with ...